Reflect on what you have learned about measurements and scales. Then, select your favorite product, and create a research question with a scaled response, in which a consumer selects a level of satisfaction, that a researcher might use to understand consumer satisfaction with the product. Identify if the response scale is nominal, ordinal, interval, or rational. Why did you choose your type of scale?
Your journal entry must be at least 200 words. No references or citations are necessary.
