project: Increase our brand (Integrating marketing program) awareness. (school program)
Need to do the “CONTENT marketing” 4 types of content marketing (supplementary content)
1.Blog Content Marketing
By and large, blogs still account for the vast majority of content marketing out there (86 percent according to The State of Content Marketing Report 2019: Global Report)
2. Infographic Content Marketing
Of the many different forms of content marketing, infographics are one that can really throw a big curveball for digital marketers. It is a shame because a good infographic can get a lot of attention in the form of shares and inbound links.
3. Video Content Marketing
Consumers like it because it’s easy to digest, entertaining and engaging, and marketers like it because it can give a potentially huge return on investment (ROI) through many channels. Video is also very accessible to anyone with internet access, both to watch and to produce.
4.Social Media Content Marketing
Social media plays a fundamental role in content marketing performance and success, allowing content marketers to build brand awareness, influence prospects, and ultimately drive return at every stage of the sales funnel.
