APA (edition "APA 7")
Marketing
Refer to the attached documents, “Amazon_Alexa” and “Amazon_2019 Annual Report”. For the assignment, address the following: 1. Segmentation2. Develop Segment Profiles3. Targeting Strategy4. Positioning Statement5. Analyze the 3 levels of the product/service.6. Which step is the most critical for Amazon? 7. Which marketing efforts are essential to move forward from Read more…