For these 10 terms you need to figure out why they are working according to Cialdinis methods of persuasion.
Basic offers
5.) Bill me later
Free Gift Offers
15.) Two-step gift offers –
Other free offers
25.) Free cost estimate
Discount offers
35.) Trade discount
Sample orders
45.) Nominal charge samples
Guarantee offers
55.) Double your money back guarantee
Build-up-the-sale offers
65.) Increase and extensions offers
Club & continuity offers
75.) Front-end load-ups
Specialized offers
85.) Exclusive rights for your trading area
95.) Secret bonus gift
Here is an example how it should be done:
Basic offers
5.) Bill me later This works because according to Cialdini it is Reciprocity People feel obliged to give back when they received a service in the first place. People who feel indebted to you will more easily comply with your request.
Attached is one documents.
“text 14” is an in depth explanation of these terms.
here you can find an explanation of Cialdinis methods:
https://www.mention-me.com/blog/cialdinis-weapons-of-influence-for-referrals#:~:text=In%20Influence%2C%20Cialdini%20boils%20down,Social%20proof
https://www.getvero.com/resources/weapons-of-persuasion/
https://www.influenceatwork.com/principles-of-persuasion/
