Creating a Specialist Website
Prior to beginning work on this interactive assignment, please read the Neimeyer, et al. (2011) How Special Are the Specialties? Workplace Settings in Counseling and Clinical Psychology in the United States and Heatherington, et al. (2012) The Narrowing of Theoretical Orientations in Clinical Psychology Doctoral Training articles. Be sure to also review the article and the web page, as well as any relevant Instructor Guidance.
For this interactive assignment, you will assume the role of a clinical or counseling psychologist who has recently opened a private practice or begun working for a mental health agency. You are eager to begin working with your ideal client(s), but you first need to market your services. One way to attract clients is to create a professional website that provides an overview of your specialties.
For this interactive assignment, you may use any website building platform you choose; however, you may wish to use , a free website development platform, to create your website. You may refer to the 
and read the Instructions for assistance with creating your website should you decide to use Wix as your platform.
Create a fictitious persona based on the role you are assuming and create a website with the following required elements.
Name, Photo, and Credentials: Be sure to include your personas degree, type of license, and any professional membership organizations appropriate to your assumed role. You may also list any appropriate division memberships and certifications applicable to your specialty.
Personal Statement: Create a 200-word personal statement in which you describe attributes that make your assumed persona, practice, and/or agency unique. Explain to potential clients what problems and/or issues you address and how you could help them in your assumed role. You may also describe why you have chosen this profession and why people choose to work with you.
Specialties: Identify at least three areas in which your persona specializes (e.g., trauma, relationships issues, anxiety, depression, self-esteem). Access the APAs page for more information on this topic.
Treatment Preferences: Compare the possible theoretical orientations appropriate to your assumed role, and identify your treatment orientation. Identify which modalities (e.g., individual, couples, family, and/or group) your persona would use with clients. For further assistance with creating this portion of the website, review the Heatherington, et al. (2012) article titled The Narrowing of Theoretical Orientations in Clinical Psychology Doctoral Training.
Client Focus: Describe the population that your assumed persona would primarily serve. Include information regarding age, gender, religious orientations, ethnicities, and/or special populations. List all languages you speak fluently and provide any additional information on cultural specialization your persona may have.
Confidentiality and Limitations: Explain to the client what information will remain confidential in your sessions as well as the limitations of confidentiality. Keep in mind the age of your target population.
Once you have completed your website according to the instructions, copy and paste the URL for your website into the forum for review by your instructor and peers.
