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Assignment Overview: For this assignment, you will work to individually to produce three different ideas that solve a problem/gap/need. Do not discuss your ideas with others yet as you will be doing that in a couple of weeks when you “test” your idea. Feel free to brainstorm (see ENTR500 Techniques for Ideation) with others, though. You may use any of the techniques from Lesson 3 to complete this activity (found in the Lesson, readings, or the forum from your peers).

  • Assignment Directions: Create three different ideas that solve the problem/gap/need you assessed earlier in your individual environment/industry. Submit your assignment by completing the following
  1. Technique – Identify the technique for finding an idea (from Lesson 3) that you used for each idea.
  2. Problem – Explain the problem/gap/need that prompted each idea.
  3. Idea – State each idea.
  4. Explanation – Explain your idea with enough detail that effectively conveys it to others. What is the compelling need not being met?
  5. Market – Assess the market for your idea. Who is the target market that has this need (demographics, characteristics, etc.)?
  6. Interest – Assess your interest for this idea. Does the idea sound interesting and exciting to you? Why/why not?
  7. Solution – Explain the reason for the idea solving the problem/gap/need.
  8. Answer the above with one idea at a time; one section per idea. For instance, Idea A – answer all the questions above; Idea B – answer all the questions above; Idea C – answer all the questions above.
  9. Minimum 3 pages.
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